New Year. New Colors. Same Purpose!

2024. You have no idea how nice it is to greet you!

2023 was a milestone for me! It would mean I’d be looking at cancer in the rearview mirror with 10 solid years of living life with a new perspective, under my belt. I dreamed of greeting this year and can’t wait to see all of the possibilities ahead.

These pink shoes, in a short time have shown the power of their symbolism of courage, bravery, hope and most importantly, stories and connection.

Cancer in any form, is a devastating disease, affecting millions worldwide. But breast cancer is also a fight that we can win, and every step we take towards raising awareness and funding research brings us closer to understanding proven treatments. By stepping into hope and living each day with a pop of color, we can make a real difference in the lives of women everywhere.

As I look to this year and launching our two additional colors, navy and orange, we understand the power of color. Color can evoke strong emotions and bring hope and connectedness to those who need it most. Pink, for example, representative of breast cancer, is a symbol of strength, courage, and resilience. Our latest additions, our steady Staple Navy Blue Shoe represents colorectal (colon) cancer, and our Knock Out Orange Shoe is a reminder to be Brave, Be Bright and Be Bold while bringing awareness to kidney cancer and leukemia. Each color holds a special meaning, inspiring us to keep fighting, keep connecting and just never give up.

As I reach this milestone, and continue to grow our brand and connect with incredible people like you, I am filled with gratitude for the support  and the impact we have made together, one colorful shoe at a time. Every pair of ballet flats sold represents a step towards a brighter future, and every donation made helps fund the research and support local families through our partnership with Runway for Recovery.

Let us continue to support one another, step into hope and live each day with a pop of color.

Together, we can make a difference- one colorful shoe at a time!
Xo